Earlier I blogged about my new experiment called "The Switch" which is basically an effort to switch, one item at a time, to more sustainable and environment-friendly products. So here’s the first household switch – from regular to natural, biodegradable dishwashing liquid.
I spotted this Goodmaid Bio Natural Skin Moisturizing Dishwashing Liquid by Good Maid at SM Supermarket.
What initially caught my attention was the “Bio” design on the cover with the little vines and leaf-like images on the logo. These days anything with a green logo and leaves is a pretty good sign that the product has an environmental angle.
So I looked closer at the label -–
“100% Natural Active Ingredients”
Reading those words on the label, I thought “looks promising!”.
But of course, being Filipina, I pick up the bottle, open the cap and smell the stuff. I am one of the many Filipinas who think that if my plates and glasses don’t smell good, they don’t really completely feel clean enough!
There were two scents available: Lemon and Peach. I think I found the lemon one too common, so I picked up a bottle of peach and dumped it in my shopping basket.
There was a moment of slight hesitation – you know when you put your hands on the handle of the shopping cart but don’t quite push and walk away from the aisle. The bottle cost almost P200 – a big jump from my usual P20 sachet of dishwashing liquid. But then, this was a 1 Liter bottle of biodegradable, environment-friendly dishwashing concentrate. On a price-per-mL basis, it’s probably not that much more expensive. It was just a little bit of an adjustment to cash out so much in one go for an item you’re used to spending so little on.
By the way -- the label promised that it would be skin moisturizing. I had not expected that a biodegradable soap can afford to have moisturizing benefits. So that was definitely a plus.
After using it for two weeks I found that the Bio dishwashing liquid cleans just as well as my old brand, is less drying on the skin, and I quite enjoy the unique yet mild peach scent. It’s a good concentrate, one drop can really go a long way.
Admittedly I don’t do any real cooking at home, so I can’t vouch for its heavy-duty grease-cutting skills. Though it did do well to clean up my mess from basic pan-frying.
The verdict -– good purchase!
Will I buy it again? Yes, if after some research it and the company behind it really checks out.
MORE ABOUT THE PRODUCT
Front label says:
100%* Natural Active IngredientsNatural Skin Moisturizing / With Vitamin EBiodegradable / Environment FriendlyGentle on hands but tough on grease
The back label says:
“Goodmaid Bio is specially formulated for the health conscious. Its active ingredients are derived from corn, palm oil and other plants, making it 100% natural. Removes tough grease effectively, while Vitamin E gives you that extra moisturizing effect to care for your hands. It’s biodegradable and environment-friendly, with refreshing Peach fragrance.”
100% Natural Active Ingredients*, Vitamin E, Fragrance
What got me curious was how there is an * next to the “100% Natural” each time it’s mentioned on the label, and yet I could not hunt down the fine print that explains the *. I’ve been working in advertising long enough to know that when you see an *, you look for the fine print! So I guess that’s a big minus for Goodmaid Bio.
MORE ABOUT THE COMPANY
This product is made by Goodmaid Chemicals Corporation, based in Malaysia. It develops personal and industrial cleaning products, with "Goodmaid Bio" as one of their brands under the household cleaning product line. Their website only lists three kinds of products under the Goodmaid Bio brand - dishwasing liquid, veggie wash and fabric softener. All products are made with 100% natural active ingredients and are biodegradable.
Goodmaid Chemicals Corp. Sdn. BHD.
Lot 27B, Loring Bunga, Tanjung 3/1Senawang Industrial Park,
70400 Seremban, Negeri Sembilan
MORE ABOUT BIODEGRADABLE SOAP / DISHWASHING LIQUID